Tag Archives: veoh

Sarah Haskins Targets Advertising to Women

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Adfreak featured a piece on Sarah Haskins today who has been putting together some really neat literacy pieces related to advertising targeting women. Take a look at some of the “Target: Women” series on Current. I have posted links below.

Birth Control:

Yogurt Edition:

Weddings Shows:

Chick Flicks

I like Haskin’s approach to media literacy. While I don’t find it very deep (nor think that’s her intention), she identifies key issues and does it in a humourous way. The technique is key. And, if you are looking for something to critique with your students, here is my growing list of videos for discussing media representation.

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A Victory for (Video) Sharing

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In a California copyright infringement case, Io Group v. Veoh Networks, the Court has granted the defendant’s motion for summary judgment, on the basis of the Digital Millennium Copyright Act (“DMCA”), holding that the defendant’s video-sharing web site complied with the DMCA and was entitled to the protection of the statute’s “safe harbor” provision.

In its 33-page decision, the Court noted, among other things, that the DMCA was “designed to facilitate the robust development and world-wide expansion of electronic commerce, communications, research, development, and education in the digital age”, and rejected that plaintiff’s contention that Veoh had failed to reasonably implement its notification policy for repeat offenders. (link)

Read the entire 33-page decision here.